Quincas has been connected to the advertising industry since childhood. His father Marcio Moreira, a legendary adman specialized in global branding, came to occupy one of the highest positions at McCann Erickson Worldgroup in New York City.
Quincas' personal trajectory began in 2000 when he was hired by YB Music of São Paulo, one of Brazil's largest audio production companies. After working there for over 5 years, Quincas started freelancing for a short time before opening his own company, Quinquilharia Audio in 2007. Today, audio production for advertising is still one of the many activities carried out here at QMA.